Marketing Research Seminars
2022-2023 - UCOMING RESEARCH SEMINARS
November 2022
Thursday, November 15
June Cotte (Ivey Business School)
Helping Those that Hide: The Effect of Anticipated Stigmatization on Concealment and Debt Reduction
February 2023
Thursday, February 16
George John (University of Minnesota)
Title to be announced
March 2023
Thursday, March 9
David Hardisty (University of British Columbia)
Title to be announced
Monday, March 27
Russel Winer (New York University)
Title to be announced
June 2023
Thursday, June 8
Zeynep Arsel (Concordia University)
Title to be announced
2021-2022 RESEARCH SEMINARS
Special One-Day Invited Seminar - September 2021
Monday, September 13
Ajay Kohli (Georgia Institute of Technology)
One-Day Theory Construction Workshop
November 2021
Monday, November 8
Michel Wedel (University of Maryland)
Modeling Eye Movements During Decision Making
March 2022
Friday, March 28
Ashley Humphreys (Northwestern University)
All The News That's Fit to Capitalize: Person Brands and the Dynamics of Market Creation in the Field of Online Journalism
April 2022
Thursday, April 21
Vanessa Patrick (University of Houston)
Designing for All: Creating Customer Value via Inclusive Design
June 2022
Thursday, June 9
Maryam Kouchaki (Northwestern University)
The Psychology of Charitable Receiving
Wednesday, June 20
Rod Duclos (Western [Ontario] University)
The Psychology of Gambling: When and How Information-Processing Biases your Bets
Thursday, June 30
Peter Verhoef (Royal University of Groningen)
Reflections and Insights on Digital Transformation and AI
2020-2021 RESEARCH SEMINARS (online due to covid)
December 2020
Tuesday, December 15
P.K. Kannan (University of Maryland)
An AI-based Adaptive Personalization System for Online Learning
January 2021
Thursday, January 21
Willy Bolander (Florida State University)
Applications of Longitudinal Growth Models in Behavioral Marketing Research
February 2021
Wednesday, February 11
Simona Botti (London Business School)
Control and Information: What is the Value of Knowing an Undesirable, Unavoidable Future?
March 2021
Thursday, March 18
Markus Giesler (York University)
Hey Google: How Smart Brands Modulate Consumer Worlds
April 2021
Thursday, April 29
Leonard Lee (National University of Singapore)
Banking Happiness
May 2021
Thursday, May 20
Keith Wilcox (Columbia University)
I Made it Work: How Using a Self-Assembled Product Increases Task Performance
June 2021
Thursday, June 10
Iris Hung (Fudan University)
Creative Thinking Facilities Perspective Talking