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Welcome to the Marketing Department at ESSEC Business School
Welcome to the Marketing Department at ESSEC Business School
Our faculty conducts cutting-edge research across diverse areas using methodologies such as modelling, behavioral and field experiments, data analytics, machine learning and surveys. Our department members regularly publish in top-tier journals including Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Marketing Science and Management Science and serve on editorial boards of prominent journals such as International Journal of Research in Marketing, and Journal of the Academy of Marketing Science.
We organize a regular research seminar series, where leading academics are invited to present their latest research: Marketing Department Research Seminars
The department members contribute to teaching across ESSEC’s flagship programs, including the BBA, Master in Management (MiM), Executive MBA, and Global MBA. We also offer a PhD program designed to prepare students for research-intensive careers in academia.
Latest News
Arnaud de Bruyn is elected as the President-Elect of EMAC, the European Marketing Academy.
Recent Publications
Self-Other Discrepancy: The Role of Decision Transparency in Risky Choices
ÖNCÜLER Ayse, JAVED Arslan (2026) Journal of Business Research
DION Delphine, Debenedetti Alain, Philippe Déborah (2025) International Journal of Research in Marketing
Ideas Worth Spreading? When, How, and for Whom Information Load Hurts Online Talks’ Popularity
SEPEHRI Amir, DUCLOS Rod, HAGHIGHI Nasir (2025) Journal of Personality and Social Psychology
Bots Bargaining with Humans: Building AI Super-Bargainers with Algorithmic Anthropomorphization
DE BRUYN Arnaud, CHAUDHURI Sumon (2025) Journal of Marketing Research
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